With electric vehicles becoming the focal point of clean mobility in India, a lot of commercial vehicle makers are focusing to tap the immense market size of the country. Lohia Group specializes in making electric commercial vehicles, esp the electric three wheelers, that’s contributing to solving the last mile connectivity. We recently got in touch with Ayush Lohia, CEO, Lohia to understand about the brand and its India operations.
Also read: Hyundai Expands Ultra-Fast Charging Stations To 11 DC Points Across India
What are the products currently offered by Lohia?
● Lohia has more than 12 different types of vehicles, including electric rickshaws and auto rickshaws for carrying passengers and goods. We make these vehicles to suit different needs. We are dedicated to offering various ways for people to move around, focusing on electric vehicles that are good for the environment. We offer everything from modern electric rickshaws to flexible auto rickshaws.
Can you provide a brief overview of your company and your expansion plan?
● We are focused on strengthening our presence in the North and East regions, aiming to boost growth through strategic initiatives. By leveraging our strengths, we aim to enhance our market position and promote sustainable development. Investing in key areas, we anticipate positive impacts on the broader landscape, fostering growth for all stakeholders.
Looking to 2024, we plan to launch new passenger-carrying three-wheelers, expanding our dealer network to drive sales and reduce costs. This aligns with our vision for continued innovation and growth, reaffirming our dedication to delivering quality products and services.
What are the new developments expected in 2024?
● In 2024, Our objective is to enhance market presence by expanding our dealer network, anticipating a surge in sales that will lead to economies of scale and lower overall costs. This forward-looking approach aligns with our commitment to providing cutting-edge mobility solutions and capitalizing on emerging trends.
By capitalizing on these developments, we aim to solidify our position in the market, ensuring sustained growth and increased customer satisfaction through an expanded and efficient distribution network.
How do you differentiate your products from other competitors in the market?
● At Lohia, our commitment to innovation and excellence sets us apart in the market. We differentiate our products through a relentless focus on cutting-edge technology, ensuring that our offerings are at the forefront of industry advancements. Our dedication to sustainability and environmentally conscious manufacturing practices underscores our responsibility as a global leader.
Lohia’s unwavering commitment to quality and customer satisfaction is embedded in every aspect of our operations, from product design to post-sales service. By fostering a culture of continuous improvement and investing in research and development, we consistently bring forth solutions that not only meet but exceed the evolving needs of our customers. Our competitive edge lies not just in our products but in the value, reliability, and forward-thinking approach that define the Lohia experience.
Are you planning expansion in Battery Swapping technology as well?
● As of now, there are no plans for expansion into Battery Swapping technology on behalf of Lohia. Our focus remains steadfast on our current portfolio and strategic objectives. Lohia is committed to delivering innovative and sustainable solutions within our existing domains. While we continuously evaluate market trends and emerging technologies, our immediate priorities are centered around enhancing the quality and performance of our current product offerings.
Any future decisions related to diversification or technological expansion will be made after careful consideration of market dynamics and alignment with our overall corporate vision. We appreciate the interest and enthusiasm surrounding Battery Swapping technology, and we assure our stakeholders that we remain dedicated to delivering value through our existing avenues.
Are you planning to enter into any other segment?
● As of now, we are not planning to enter into any other segment. Our focus remains steadfast on pioneering advancements and providing exceptional products and services in the electric three-wheeler market. We believe in dedicating our resources and expertise to continually innovate and excel within our current domain, ensuring that we deliver the highest quality and most reliable electric vehicles to our customers.
While exploring new opportunities is always on the horizon, our primary commitment remains to elevate the electric three-wheeler industry and meet the evolving needs of our customers.