Ola, India’s homegrown ride-hailing platform has announced the launch of its electric bike ride-hailing service in Delhi and Hyderabad. The announcement comes after a successful pilot in Bengaluru, the home city of Ola Mobility, which is the ride-hailing business of Ola. The company plans to deploy 10,000 electric scooters over the next 2 months across these cities.
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Further, the company which offers Ola Cab service across India will expand and increase the deployment of electric Bikes in Bengaluru. With the deployment of these vehicles, Ola will have the largest electric 2-Wheeler fleet in the country, and the company will double down and scale up the e-Bike services throughout India by the end of this year.
Ola Electric Bike Service
The Ola electric ride hailing service will be available for the riders with prices as low as Rs 25 for 5 km, Rs 50 for 10 km, and Rs 75 for 15 km. This makes the Ola eBike service affordable, sustainable, and convenient solution to commute within the cities.
Ola enhanced its urban mobility service in Bangalore with a pilot launch of the e-Bike taxi service. The move offered affordable electric two-wheeler rides in India, and a substantial 40% market expansion in the category within three months.
To date, it has accomplished more than 1.75 million rides, making it the fastest growing and largest electric ride service. In addition, Ola also set up 200 charging stations in Bangalore to service its ebike fleet. It will also set up an extensive charging network in all markets it operates in.
Commenting on the launch, Hemant Bakshi, CEO, Ola Mobility, said: “Electrification is the biggest lever to unlock affordability in the mobility space. At Ola, driving affordable mobility through electrification is our priority and in line with our vision to serve 1 billion Indians. Following the massive success of our Bangalore e-Bike taxi pilot, we have proven its sustainable value proposition for all ecosystem participants – the consumer (lower price), the driver (higher earnings), and Ola (new category and revenues), and now look at mass deployments across Bangalore, Delhi and Hyderabad and build a larger market for e-Bike taxis in India. With our focus on innovation, and accessibility, our e-Bike taxi initiative will also serve as a multi-work opportunity for gig-economy workers on the Ola platform and pave the way for the future of commerce.”
Ola recently announced that its India Mobility Business has turned EBITDA positive in FY23, one of the few Indian internet companies to achieve this feat. The company announced an aggressive growth focus on ride-hailing, financial services, logistics, and e-commerce.