The Indian manufacturer unveiled the BSA Bantam Bobber 350 and Bantam Scrambler 350, showcased the production-ready Thunderbolt 350 and outlined plans to expand its global presence.
Jawa Yezdi and BSA Motorcycles showcased their expanding international portfolio at EICMA 2026, marking their third consecutive appearance at the global motorcycle exhibition. The highlight was the world premiere of the BSA Bantam Bobber 350 and Bantam Scrambler 350, alongside the production-ready Thunderbolt 350 and new colour options across the BSA range.
The showcase reflects the company’s efforts to strengthen its international presence while expanding its product portfolio across different motorcycle segments. The new Bantam models are powered by India-developed engines and represent the next phase of BSA’s modern-classic lineup.
BSA Expands Bantam Range With Two New 350cc Motorcycles
The BSA Bantam Bobber 350 and Bantam Scrambler 350 made their global debut at EICMA 2026. Both motorcycles use distinctly tuned 334cc, liquid-cooled, single-cylinder DOHC engines developed in India, with each model offering a different riding character.
The Bantam Bobber 350 gets a single-cylinder, single-seat configuration, telescopic front forks, dual-channel ABS and low-slung factory-custom styling. It is designed around a traditional bobber format.
The Bantam Scrambler 350, inspired by the original 1966 BSA Bushman, features telescopic hydraulic forks, twin rear shock absorbers and spoked wheels with semi-knobby tyres. Its engine and gearing have been tuned to provide usable low- and mid-range torque for urban and recreational riding.
The company also showcased the Bantam Bobber 350 SP, which gets gold-finished USD front forks, 16-inch wire-spoke wheels, a wider front tyre and a full-colour TFT display.
Thunderbolt 350 And Updated BSA Colour Options
The BSA Thunderbolt 350 was displayed in production-ready form following its unveiling at EICMA 2025. The company’s first adventure motorcycle combines rally-inspired styling with modern rider technology.
Its equipment includes traction control, three ABS modes, turn-by-turn navigation, Bluetooth connectivity and USB charging.
BSA also presented new colour options across its existing portfolio. The Scrambler 650 was showcased in Deep Green, Black Chrome, Gloss Black and Victor Yellow, while the Gold Star 650 received Birmingham Blue and Brooklands Black finishes.
The Bantam 350 was displayed in Mist Green, a shade inspired by the original 1948 model. The Thunderbolt 350 was also shown in Black and Yellow, Grey, and Green and Ivory colour combinations.
BSA Bantam 350 Gains Ground In The UK Market
BSA’s international progress has been particularly notable in the UK, where the Bantam 350 has repeatedly topped the monthly modern-classic motorcycle sales charts since its launch in 2025.
The motorcycle is manufactured in India, making its performance in BSA’s home market an important milestone for the brand’s international ambitions.
Anupam Thareja, Co-founder of Classic Legends, said the company is building a global motorcycle business from India by developing products that retain the identity of their respective brands while meeting the expectations of riders across different markets.
He also highlighted the response to the Bantam 350 in the UK, noting that its success encouraged the company to expand the family with Bobber and Scrambler versions.
Jawa Yezdi And BSA Target Higher Production Capacity
Alongside its international product expansion, the company is investing in manufacturing and distribution capabilities. Jawa Yezdi and BSA Motorcycles retailed 45,409 motorcycles in India during FY2026, compared with 32,482 units in FY2025, representing growth of approximately 40%. Including international sales, the business recorded growth of 55%.
The company is working to increase its annual manufacturing capacity from around 1.2 lakh motorcycles to more than 2 lakh units by the end of 2026. It is also targeting over 700 customer touchpoints in India by FY2028, with an emphasis on improving accessibility in Tier II and Tier III markets.
The three-brand business comprises Jawa, Yezdi and BSA, each retaining a distinct identity. Its combined portfolio covers roadsters, classics, bobbers, scramblers and adventure motorcycles. The company is also evaluating international expansion opportunities, including through completely knocked-down (CKD) assembly, depending on market potential.
Focus On After-Sales Support And Ownership Experience
Classic Legends is also strengthening its ownership ecosystem through expanded genuine spare-parts distribution and service support. Customers, independent workshops and service partners can access genuine components through authorised distributors without necessarily visiting a dealership.
The initiative complements the company’s existing network of more than 450 sales and service touchpoints across India.
Its Ownership Assurance Programme includes a standard four-year/50,000km warranty, extendable up to six years/74,000km. Roadside assistance can be extended up to eight years, while comprehensive annual maintenance plans are available for up to five years.
With new BSA models, higher manufacturing targets and an expanding retail network, Jawa Yezdi and BSA are preparing for their next phase of growth in India and international markets.
