Luxury carmaker sells 15,190 units in the first nine months of 2026, while Q3 sales reach a record 5,422 units
Mercedes-Benz India has achieved a double milestone in 2026, recording its highest-ever quarterly sales in the third quarter and its best-ever January-September sales in the company’s history in India. The luxury carmaker retailed 15,190 vehicles between January and September 2026, registering around 8% growth over the 14,132 units sold during the same period last year.
The company also recorded its strongest-ever quarter, selling 5,422 vehicles between July and September 2026. This represents a 6% increase over the 5,119 units sold in Q3 2025. Sales also grew 17% sequentially compared with the second quarter, supported by festive demand and the company’s Dream Days campaign.
Mercedes-Benz said the performance was driven by demand across its Top-End Luxury, Core Luxury and Entry Luxury portfolios, along with new product launches, an upgraded retail network and an emphasis on customer experience.
Top-End Luxury segment grows 13%
Mercedes-Benz’s Top-End Luxury portfolio recorded 13% year-on-year growth during January-September 2026 and accounted for more than 25% of the company’s sales.
Models including the GLS, S-Class, Mercedes-Maybach and AMG G 63 continued to see strong demand. The extra-long-wheelbase V-Class has also emerged as a popular choice among customers travelling long distances and using the vehicle for airport transfers.
The company’s MANUFAKTUR personalisation programme accounted for around 75% of all Top-End Luxury vehicle sales in India during the period. The AMG G 63 also recorded its highest-ever monthly sales despite continuing to have a long waiting period.
E-Class remains a key volume driver
The Long Wheelbase E-Class continued to be the highest-selling luxury car in India, according to Mercedes-Benz, while the C-Class, GLC and GLE also recorded strong sales through the year.
The Core Luxury segment contributed around 60% of Mercedes-Benz India’s total sales during the first nine months of 2026. The sustained performance of the company’s long-wheelbase and SUV products remains a major contributor to its overall sales momentum.
Meanwhile, the Entry Luxury portfolio comprising the GLA and new CLA BEV accounted for around 15% of the sales mix and grew 4% during the January-September period.
CLA BEV gets over 1,000 orders
Mercedes-Benz’s electric vehicle portfolio also recorded strong growth, increasing 16% during January-September 2026.
The new CLA BEV has received more than 1,000 confirmed orders, with customer deliveries extending until March 2027. Mercedes-Benz says the response has been particularly strong among younger luxury buyers, highlighting growing interest in technology-led electric mobility.
The EQS SUV, EQS Maybach SUV and G580 also continued to attract customers in the top-end electric vehicle segment.
New GLC BEV and electrified S-Class coming
Mercedes-Benz is preparing for another round of product activity in the Indian market. Deliveries of the new Electrified S-Class are scheduled to begin from mid-October, with demand for the top-spec MANUFAKTUR Edition already exceeding supply for the entire year.
The new GLC BEV is also scheduled to make its India debut on November 4, 2026, adding another electric SUV to Mercedes-Benz India’s growing BEV portfolio.
With record quarterly and nine-month sales already achieved, Mercedes-Benz India enters the final quarter of 2026 with a strong product pipeline and continued demand across its luxury, performance and electric vehicle portfolios.
